A Media Marketing spoke at the 2014 St. Leo University Directors Conference on November 19. The presentation was attended by Directors and Assistant Directors from the 17 locations around the country. Leslie Laney, A Media Marketing’s Social Media Director, spoke to the group on current and future trends for social media use among Universities and other top businesses. Topics included how to effectively use the top 5 platforms for social media marketing, the right type of content for each platform, how to build an engaging ad campaign to grow the right audience and what to look forward to in 2015 around the emergence of “micro-content”.
The feedback was amazing! Everyone was very engaged and participated in the text message surveys and tweeted in their questions using a special Hashtag for the event.